bet365 Review

Updated: October 7, 2021
BonusUp to £100 in Bet Credits
Bonus T&Cs

Open account offer
Up to £100 in Bet Credits for new customers at bet365
Minimum deposit £5
Bet credits available for use upon settlement of bets to the value of the qualifying deposit
Min odds, bet and payment exclusions apply
Returns exclude Bet Credits stake
Time limits and T&Cs apply.
18+ • #ad

Deposit MethodsDebit Card, Apple Pay, PayPal, Paysafecard
Last UpdateLast updated on
£100 BONUS
Up to £100 in Bet Credits
Open account offer • Up to £100 in Bet Credits for new customers at bet365 • Minimum deposit £5 • Bet credits available for use upon settlement of bets to the value of the qualifying deposit • Min odds, bet and payment exclusions apply • Returns exclude Bet Credits stake • Time limits and Full T&Cs Apply.. 18+ • #ad
The bet365 sportsbook is one of the biggest in the UK and recognised around the globe. It provides a highly secure betting experience with great customer support too.

Is bet365 Safe?

bet365 is one of our most highly rated sportsbooks.

This is due not only to its excellent reputation and strong welcome bonus but it’s competitive odds and internationally certified security systems.

In this bet365 review, I will outline my betting experience with the brand. Discover what features stood out and why it is regarded as one of the best in the business by experts and players alike.

Note: This review is subject to change, but accurate at the time of writing.
Company overview
Legit Opinion
Safety rating⭐⭐⭐⭐⭐
Customer support24/7 live chat
OwnerPrivately owned
Test period8 hours
Pros of bet365
Cons of bet365
  • Desktop site is a little outdated
  • No details of VIP programme
  • Geo-restrictions on live streaming

bet365 Security

Legit Security image
Is bet365 safe?Yes
LicenceUK and others
Bonus termsFair
Withdrawal problemsNo
Protection of fundsMedium
Ever blacklistedNo
SSL256-bit (top of the range)
ExtrasInformation Security Management System
Payment optionsPayPal, Apple Pay and more
2-step verificationYes

From the faqs on their site, bet365 have a range of security layers.

At the time of writing, this includes top of the range 256-bit Digicert SSL (Secure Sockets Layer) to encrypt data. This ensures that any data passed through the site is scrambled making it extremely difficult to be interfered with.

On top of this, I was asked to set a four-digit passcode to log in on top of their regular username and password. This was a nice extra little touch that made me think bet365 really took security seriously.

From the table above, you can see they also operate an Information Security Management System (ISMS) which has been internationally certified. Again, this isn’t something that all bookmakers do and is great to see.


The company holds a licence with the United Kingdom Gambling Commission (UKGC), amongst others. They are highly reputable and holding this licence ensures that they adhere to the strict guidelines.

Furthermore, bet365 operates in many different territories and hold several top licences with the following countries:

  • Malta
  • Gibraltar
  • Mexico
  • Australia
  • Spain
  • Italy
  • Denmark
  • New Jersey

Licences are essential for operating purposes. All criteria for each region must be met by the bookmaker, which is a mammoth task. The more licences a company acquires increases how trustworthy they are.

Protection of Player Funds

The UKGC has awarded bet365 a medium rating for their protection of funds policy. This is a good rating and only comes into force in the unlikely event of bet365 going into administration.

Most betting sites we’ve come across have a medium rating, as the steps are taken are considered more than reasonable in protecting players money.

Player funds are held in a separate account from the companies, ensuring that they are safe. In saying that, a medium rating does not guarantee that all money will be paid back if the company liquidated.

Responsible Gaming


For this bet365 review, I wanted to know how easy and safe their responsible gambling tools were and have to say I was impressed. There is an entire area on-site covering the topic in full.

What really stood out was the ‘How Gambling Works’ section. It’s great to see that bet365 give their players the chance to get to know how betting works in theory and how odds work in practice. This is an excellent educational addition to the site, which doesn’t feature many other bookmakers.

Of course, they also offer a host of tools including:

  • Deposit limits
  • Stake limits
  • Time outs

Furthermore, you can keep track of all your betting activity. This is found on many sites, but it was very easy to navigate to with bet365.

You Can Trust bet365 Because:

One of the oldest online bookmakers
Takes security seriously
Excellent payment options
Top class SSL encryption in place

bet365 Promotions

Sign-up Bonus
Bonus typeBet and get
AmountUp to £100
Minimum deposit£5
PayPal eligible?No
Eligible methodsDebit card
Minimum stake1/2 (1.5)
Time frame30 days
Maximum amount£100 in Bet Credits
Other promotionsYes
Get up to £100 in Bet CreditsVisit site

bet365 Welcome Bonus – Up to £100 in Bet Credits

As a new customer, I took up the bet365 welcome offer. At the time of writing, September 2021, the offer gave me the chance to earn up to £100 in Bet Credits.

Players can qualify for as little as £5 making it opened to a wide range of player types. This is the first good sign to look out for with a welcome offer.

I signed up and deposited £10 with my debit card into my new bet365 account, and placed a £5 bet. Once this bet, settled, my Bet Credit appeared in my account to the same value.

If I’d deposited £20, then I would have been able to place bets up to that amount and receive corresponding Bet Credits.

One of the most important aspects of this bonus is that your deposit doesn’t need to be wagered all at once.

You can place as many qualifying bets in the opening 30 days, and you will get your Bet Credit(s) as per the promotion.

How to Claim


A new account


At least £5 within 30 days using a valid payment method

Place bets

To the value of your deposit, at odds of at least 1/5 (1.2)


for bets to settle (within 30 days)

Get bet credits

To the value of your first deposit

Welcome Bonus Key Terms and Conditions

There are a few terms in place. Most of them are common sense but bet365 like to be crystal clear with their offers – which isn’t a bad thing.

  • Available to new customers only. Make a qualifying deposit of £5* or more and claim the offer within 30 days of registering your account to qualify for a 100% matched amount in Bet Credits, up to a maximum of £100*. Once claimed, your Bet Credits will be held in your account balance and are non-withdrawable.
  • To release your Bet Credits for use, you must place qualifying bets to the value of your qualifying deposit (capped at £100*) and they must settle within 30 days of claiming the offer. Only qualifying bets settled after claiming the offer will count towards this requirement.
  • Apple Pay, Google Pay, PayPal, and Paysafecard, where available, cannot be used for either your qualifying deposit or any subsequent withdrawal of returns from Bet Credits stakes unless you have completed Know Your Customer procedures (KYC) and entered a Postal Verification Code (PVC) or we have successfully verified two accepted forms of your Identity Documents. See full Terms and Conditions for details.
  • Bets placed must meet certain conditions to count towards the release of your Bet Credits:
    Must contain at least one selection at odds of 1/5 (1.20) or greater.
  • In market/fixture combinations that only have two or three potential outcomes (for example Soccer Full Time Result), where you have placed bets on more than one potential outcome, either pre-match or In-Play, only the outcome with your highest cumulative stake will count.
  • Where a stake has been partially Cashed Out, only the remaining active stake will count.
  • Where a bet has been edited using our Edit Bet feature, only the new stake on the new bet will count.
  • Fully Cashed Out, Instant Games, Gaming, void bets or In-Play bets which are settled as a push will not count.
  • Your Bet Credits are non-withdrawable, and Bet Credits stakes are not included in any returns. Any returns from Bet Credits placed will be added to your Withdrawable Balance. Bet Credits cannot be used on certain products, offers/promotions and bet types. See full Terms and Conditions for details.
  • Your Bet Credits will be forfeit and removed if your account is inactive for 90 consecutive days.

Highlighted terms

  1. New customer only
  2. Earn bet credits based on your first deposit (between £5-£100)
  3. Wager your deposit across any number of bets
  4. Payment restrictions apply
  5. Must deposit within 30 days of registering

Bonuses for Existing Customers

Part of the reason bet365 are so popular is their existing customer offers and promotions. Smaller brands will find it hard to compete with bet365 in this department as it really is a punters paradise.

At the time of writing, there are six existing customer promotions listed on the bet365 site and open to me. Each of those has a dedicated page with all the terms and conditions laid out in full, which is really useful if you want to look them over.

Needless to say, they are only available to those over the age of 18 and that terms and conditions apply.

VIP and Loyalty

Since betting with bet365 I have received a number of loyalty free bets. From what I can tell, it is an average stake of the bets placed in a certain period.

The bookmaker plays this close to their chest though, and bear in mind this not a guarantee for every player.

bet365 Sports Betting Markets

Sportsbook overview
Number of sports30+
Top sportFootball
Other sportsHorse racing, tennis, golf, darts
Market depth100’s for top events
Cash outYes, on many events
Bet builderYes
Live streamingYes
Daily offersYes
In-play marketsA wide range of sports

Many sports are available on the bet365 sports betting platform:

  • UK and Irish horse racing
  • International horse racing
  • Football (major leagues and beyond)
  • Tennis
  • Rugby
  • Darts
  • Snooker
  • Golf
  • E-sports
  • Boxing

Special markets aren’t unheard of either, so keep your eyes peeled for more unusual odds.

Maximum Payouts

Maximum Payouts
Top level football£2,000,000
Top level horse racing£1,000,000
Rugby Union£500,000
Other football£500,000
Other horse racing£250,000

The limits at bet365 are some of the highest in the industry. In fact, only William Hill matches the £2,000,000 payout on football.

All of the eligible leagues and markets for the maximum payouts are listed in the bet365 terms and conditions.

It’s worth noting that there is a wide range of limits across sports and it can depend on the level at which the sport is played or even the tournament. I would advise checking the exact payout if you’re unsure.

bet365 Football Markets


Placing bets on football at bet365 is a very easy process, with plenty of options – especially for football.

I found fixed odds on a huge number of different leagues, and the number of markets for each was also excellent.

They had odds for Premier League matches, Championship, European competitions; and odds for many topflight leagues across the world. In fact, they even have odds up for more obscure markets such as Malta.

The most common markets are:

  • 1X2
  • First goalscorer
  • Scorecast
  • Half-time/full-time
  • Over/Under

I found these on most of the matches I looked at while testing, but for bigger events, there were hundreds of different betting options. These included:

  • Number of corners
  • Player to be carded
  • Asian handicap
  • Winning margin

The extra markets were great to explore, and it was a nice way to mix up my bets.

Competitive Odds

Arsenal vs Benfica Margin
BookmakerNumber of markets1X2 margin
William Hill462+106%
Paddy Power99+108%

If we use the example above to look at how competitive bet365 are, we can see that they are highly competitive. They are providing the joint best 1X2 margin for Arsenal vs Benfica.

All bookmakers add an edge, or margin, to their book – but some do add more than others. It’s also important to note that just because a bookmaker is a top price on a singular event not to assume they are competitive.

I had a look across a number of markets and can say that bet365 were close to the top, if not top, for all levels of sports. This is highly impressive especially when you consider that also promote a high number of markets.

Betting In-Play

Not all betting sites provide as extensive a live betting platform as bet365. When looking for what markets were available the number of markets was astonishing.

What makes the bet365 in-play markets so impressive is that it is available on a wide range of sports for varying levels.

When you consider that odds are moving so quickly as the action unfolds, it shows you that there are a lot of experts within the business.

The offering is particularly noteworthy in both football and tennis markets. I was impressed with the depth of the markets.

On top of that, my bets were accepted quickly and I didn’t experience any cancellations with odds being out of line, as can happen when betting live.

Live Streaming Options

To watch live streams at bet365 I needed to have a funded account or to have placed a bet within the previous 24 hour period. This is standard across bookmakers in the UK, although some do require minimum bet amounts.

One thing that stands out about the live streaming service at bet365 is that it is collated in a handy scheduling system, much like a TV guide. This is very useful if you’re looking ahead at what events are coming up.

The schedule is handy because there are thousands of streams every year. Everything from football, horse racing, to table tennis is on there. Again, this is not a level that many bookmakers can match; making bet365 a leader in this area.

Cash-Out at bet365

Being able to cash out a bet has become an important aspect of online betting. When researching for this bet365 review I tested the cash-out feature and rated my experience with it highly.

Cash-out is available on a wide number of markets – more than on other bookmakers I have looked through. Furthermore, there is the addition of partial cash out, and being able to edit your bet.

The edit bet part of the feature is excellent, and not available with all bookmakers that offer cash out. It gives players the chance to remove one selection from an accumulator bet if they change their mind and even gives the chance to replace it with another bet.

It works very smoothly but it’s worth bearing in mind that the odds will change as result. And you are unlikely going to be offered the same value. This is true for all forms of cash out.

Payment Options

bet365 UK Minimum Deposit and Withdrawal Times
MethodMinimum Deposit/WithdrawalWithdrawal Time
Visa£5/£51-5 banking days
PayPal£10/£15Within 24 hours
paysafecard£5/£5Within 24 hours
bank_transfer£200/£401-5 banking days

My options for depositing were decent, as seen in the table above. In the UK, the likes of PayPal is there, which we consider one of the safest, most efficient ways to fund your betting account.

The downside is that only your debit card is pretty much your best option if you want to claim the welcome offer. So, bear that in mind at least for your first deposit.

bet365 Betting App

App overview
Legit App
Safety rating⭐⭐⭐⭐⭐
Number of sports30+
Live streamingYes
2-step log-inYes
Operating systemiOS (12.0) or later and Android
Cash outYes
User experienceExcellent
Download size29.7 MB

For this bet365 review, I tested the app to try it out, as I would normally use the mobile site. However, I will use the app from now on as it was highly responsive.

When it comes to the bet365 apps, I use the iOS app it’s simple to use – from the pin-code login to navigating, everything works well – much like the desktop experience. You can tell that they’ve invested heavily here.

From a secure point of view, being able to log-in with a code or Face ID is excellent, and something I would recommend other users take advantage of.

Android users are covered too as there’s a bet365 Android app available to download.

I really enjoy the bet365 in-play experience on mobile – with the bet365 live match/event visualisations and data points providing just enough info to help me make my sports bets.

Customer Service

Customer Service
Live chat24/7
Email[email protected]
Telephone0800 028 8365
Response timeLive chat within one minute
FAQ sectionExtensive
Free to callYes, from UK landlines

It’s good to know that a reliable customer service team is at hand if you need it. Of course, we tried this out in order to give an honest opinion for our bet365 review.

The experience with support was positive for me. I invented a question and contacted them via live chat. My chat was picked up with seven seconds and resolved within the minute.

The extensive FAQ section is also worth a visit as it offers information, and examples.

User Experience

The bet365 sportsbook is first in class in my opinion. Navigating through the markets was simple, and if there were any corresponding promotions; they were clearly marked.

To complete my bet365 review, I also checked what else was on offer. Across the top menu, you will find links to their other products including casino, live casino, poker and bingo.

Each of the products has a separate wallet meaning you have to move your funds between them. This seemed a little outdated as most sites now offer one combined space for your money which makes it easier to move between the products.

In saying that, the casino was filled with top online slots and the bingo section was filled with upcoming games. Also, in a similar vein to the sportsbook, everything was well sign-posted and finding what I was looking for was easy,

Tips and Tricks

Tips for Betting at bet365

  1. Enjoy the generous welcome bonus
  2. Take advantage of the 2-factor log-in
  3. Look at the live stream schedule
  4. Check out the always on promotions
  5. Try the cash out feature

Furthermore, stats are produced for every single football fixture that bet365 have odds for.

They show awesome information including recent results, expected goalscorers and much more. Make use of this excellent feature before placing your bets.

Improvement Areas

I would like to have had a few more options for payment methods that qualify for the welcome bonus. Not all players feel comfortable using their personal debit card, and with other bookmakers offering more methods, I would have expected more choice at bet365.

In the same respect, withdrawal times are also quite long. Paddy Power, for example, offers instant withdrawals – even to debit cards. Again, it’s an area we think that bet365 do OK, but can do better on.


There are few online bookmakers as big as bet365, or as safe. At legit, bet365 is amongst, if not our top bookmaker.

When using the site, it was clear where everything was, odds were competitive and there were great promotions. Add on top of that a first-class security system and you have a legit sportsbook.

Note: This review was carried out by our expert on March 2021 for the UK market and is based on a personal experience meaning the information is subject to change.
bet365 provides players with an extensive sportsbook. Not only are odds competitive, they use top of the range encryptions to ensure that the site is as safe as it can be. Back to top


Yes. We rate it as one of the best online sportsbooks. It has been around for many years and has a huge customer following. Highly recommended.

Whether you bet on an app or desktop you won’t be disappointed with bet365. In my experience, it offers a brilliant platform for sports bets and I would suggest checking out the new customer offer if you haven’t already.

Yes. Both cash-out and partial cash out were available to me in the UK on bet365. The amounts are standard, and it is available on a wide range of events, although not all.

It can be instant depending on the method you choose. Each payment method has its own time frame.